We build and maintain close relationships between our brands and their communities; achieving better reach results, interaction increase, segmentation and spread in different digital platforms. Our team of professionals creates the best strategies in advertising and marketing campaigns through the management of social networks, content creation, digital reputation management and crisis control, as well as design of ATL & BTL, printing and the design and creation of the entire digital architecture.
Challenge: Create a community on social networks from scratch through LinkedIn. Positioning of the brand identity and the group’s trajectory.
Strategy: Creation of a digital strategy including organic and paid efforts to launch and position the brand, its objectives and values through content creation and distribution on different formats on social networks.
1K+ interactions in the first month, signifying a 32% of growth.
100+ new followers in the first few months on LinkedIn.
Challenge: Increase the LinkedIn community through organic efforts, doubling the number of followers, positioning the brand in a more human way and with comprehensive solutions for the development of El Salvador.
Estrategy: Creation of a digital marketing strategy, taking into account the communication axes established for the brand. With a great emphasis on institutional messages that strengthen the positioning of the great trajectory of the company and its commitment to the integral development of the communities.
Growth in 2021 impressions by 10%, reaching more than 1 million users through LinkedIn.
36% increase in engagement, generating more than 8K interactions with users.
Challenge: Educate people about the term “Upcycling” and how Living Broccoli’s business model benefits the communities around the brand.
Estrategy: Creation of educational content on the process of recycling based product creation, including the human aspect, introducing also the artisans who make the creation of each item in the catalog.
54.9% increase in user interaction with the brand.
More than 70 new followers in the Instagram community.
Challenge: Create a social media community community from scratch through Facebook and LinkedIn.
Position and generate awareness of the the brand in the Salvadoran Salvadoran population.
Strategy: Creation of a comprehensive digital strategy with a launch campaign that includes launch campaign, which includes organic and targeted efforts to expose and positioning the brand through social networks.
Total of 990 leads (organic and paid).
2,900+ new fans on Facebook.
51+ new followers on LinkedIn.